Alistair Somerville-Ford

Dr. Alistair Somerville-Ford is the Chief Executive of the Institute of Commercial Management (Bournemouth), an international consultant specialising in the design, development and implementation of strategic plans to meet social inclusion, and social and economic development needs.
Specialising in the fields of Business, Tourism and Human Resource development, he provides expert technical advice and assistance to international and national development agencies, trade associations, government departments and agencies, and to private sector clients in South Asia, South East Asia, the Far East, Central, Eastern and Western Europe, sub-Saharan and ACP countries. All his actives have been connected with realizing major international and inter-governmental educational and consultancy projects. He is a Senior advisor to the Asia Pacific CEO Association, Vice President of the Charter Management Association (Hong Kong), and an external Examiner to the University of Manchester. A recognised authority in the field of business, tourism and hospitality education and training, he has, over the past fifteen years designed and developed one hundred and sixty full and part-time business, tourism and HRD programmes to meet the specific local needs of governments, Ministries, government agencies, and Trade Associations. As part of his international work in the field of tourism planning and development, and in conjunction with the ICM International Advisory Board, he undertakes training needs assessments and provides governments and Ministries with specialist technical advice and practical assistance on matters relating to sustainable national tourism planning and development; urban and rural tourism planning and regeneration; transport issues; environmental considerations; the promotion of cross border tourism; the creation and marketing of visitor attractions and the introduction of occupational standards. In recognition of his contribution to the development of social cohesion programmes and his work in the Balkans Dr. Somerville-Ford was awarded the “Linus Pauling” Prize. The Institute of Commercial Management headed by Dr. Somerville-Ford has its branches in 106 countries and its qualifications are recognized in 92 countries of the world.

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